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From Sympathy to Empathy: Practical Ways to Support Members
Pharmacy benefit managers (PBMs) play a central role in the continuity of care, yet patients are often [...]
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How AffirmedRx Is Redefining PBMs | International Business Times
In a recent International Business Times feature, Greg Baker, CEO of AffirmedRx, discusses how AffirmedRx is bringing [...]
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AffirmedRx Earns URAC Accreditation in Pharmacy Benefit Management, demonstrating a significant commitment to quality healthcare.
FOR IMMEDIATE RELEASE JUNE 25, 2025 Louisville, KY, June 25, 2025 – AffirmedRx announced today it has [...]
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The Future of Drug Pricing: How PBMs Can Revolutionize Access to Biosimilar and Generic Drugs
In recent years, the conversation around healthcare costs has increasingly focused on the high prices of prescription [...]
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How Being a Public Benefit Corporation Drives Real Change in Pharmacy Benefits
Pharmacy Benefit Managers (PBMs) have long been both the gatekeepers and the disruptors of America’s prescription drug [...]
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Exposing the Dark Side of Traditional PBMs and the Need for Patient-Centric PBM Reform
Pharmacy Benefit Managers (PBMs) have become a critical part of the pharmaceutical landscape in the United States, [...]
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Revolutionizing Pharmacy Benefit Management with Patient Care Advocates: A Journey Toward Reform and Patient-Centricity
AffirmedRx is shaping the future of pharmacy benefits with a patient-first approach that emphasizes transparency and trust. [...]
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The Evolution of PBMs and the Pass-Through Pricing Model
The Original Purpose of PBMs and the Problem of Profit-Driven Opacity Pharmacy Benefit Managers (PBMs) were initially [...]
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How Pharmacogenomics is Revolutionizing Personalized Medicine
In recent years, the field of personalized medicine has been making headlines for its potential to transform [...]
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Modern PBMs are Offering Real Alternatives for Sustainable, Patient-Centric Solutions
In this powerful expose by Dan and Mary Strause, they bring attention to PBM issues and highlight [...]
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Overcoming the Challenges of PBMs: An Interview with Fred Barton, PharmD, VP of Clinical Product and Partnerships at AffirmedRx
In an interview with Pharmacy Times® at the Community Oncology Alliance (COA) 2024 Payer Exchange, Fred Barton, [...]
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PBM Transparency: Why Employers Need to Pay Attention to Congressional Demands
The House Committee on Oversight and Accountability has sent a loud and clear message to employers. The [...]
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PBM Comparison: Big Versus Next-Generation PBMs
In pharmacy benefit management (PBM), the choice between “The Big 3”/Large PBMs and next-generation PBMs can significantly [...]
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How to Know if your PBM is Creating a Cost-Effective Benefit Design
As the health care landscape rapidly evolves, managing costs while ensuring quality care is a perpetual challenge [...]
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House Oversight Committee Releases Report Highlighting Need for Transparency in PBMs
LOUISVILLE, KY, UNITED STATES, July 23, 2024 / — Today, the House Committee on Oversight and Accountability [...]
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A Statement from CEO Greg Baker
Statement from Greg Baker on Recent New York Times Investigation into PBM Practices The recent “New York Times” article [...]
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Tackling Rising Pharmacy Costs | EHIR Pharmacy Benefits: Pushing Towards Transparency and Savings
Rising pharmacy costs are a significant concern for organizations striving to provide comprehensive employee benefits. At AffirmedRx, [...]
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Navigating the Financial Impacts of Pharmacy Benefit Managers for Businesses
Understanding the complexities of the PBM role within the health care landscape sheds light on the significant [...]
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AffirmedRx: Leading the Way in Transparency and Compliance
At AffirmedRx, we are proud to announce that we have successfully submitted the required RxDC data files [...]
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Health Care Navigation Services: What You Need to Know
In the intricate health care ecosystem, pharmacy benefit managers (PBMs) and their health care navigation services (or [...]
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PBMs and Pharmacies: What You Need to Know
As health care costs continue rising, employers are looking for ways to save money on employee benefits. [...]
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Two Kentucky Congressmen Aim to Put Patients Over Profits in Healthcare
By Greg Baker, CEO of AffirmedRx As a pharmacist, I know firsthand the impact today’s big pharmacy [...]
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The Fiduciary and CAA Compliance Issues at Stake in the Ann Lewandowski v. Johnson & Johnson Case
Why the Suit was Filed Did you know that in the United States, the cost of insulin, [...]
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Mark Cuban Urges Business Leaders to Reevaluate Health Care Spending
Billionaire entrepreneur and Cost Plus Drugs co-founder Mark Cuban is urging business leaders to take a hard [...]
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A Conversation with Greg Baker, CEO of AffirmedRx
Within health care, few areas have garnered as much attention and scrutiny as pharmacy benefit management (PBM). [...]
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Pharmacy Benefit Managers, Prescription Drug Costs and the Future of Pharmacy Benefits
Pharmacy benefit managers (PBMs) are a vital component of the health care sector, responsible for negotiating and [...]
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How to Grade Your PBM
Pharmacy benefit managers (PBMs) play a pivotal role in the health of your employees, and as an [...]
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PBM Solutions: Flexible Technologies That Drive Change
Too many pharmacy benefit managers (PBMs) continue to use antiquated technology, and their operating systems fall further [...]
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The Benefit Summary with Greg Baker | PBM Transparency | AffirmedRx
Greg Baker, CEO of AffirmedRx, sat down with host Matt Monahan on The Benefit Summary and dove [...]
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Biosimilars, Gene Therapy and Cell Therapy: Greg Baker PBGH ’23 Webinar Series 3
In the third installment of the PBGH ’23 webinar series, the spotlight was on biosimilars, gene therapy [...]
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Hidden Excess: Greg Baker PBGH ’23 Webinar Series 2
In the Pittsburg Business Group on Health’s second PBM educational webinar, Greg Baker, CEO of AffirmedRx, explored [...]
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Follow the Money: Greg Baker PBGH ’23 Webinar Series 1
In a recent webinar, Greg Baker, CEO of AffirmedRx, offered valuable insights into the intricate landscape of [...]
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AffirmedRx is a 2022 Climate Smart Certified Business
AffirmedRx is proud to announce that we are a 2022 Climate Smart Certified business – transforming into [...]
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Empowering Employers: Unveiling the Importance of Transparency in PBM Data Analytics
Employers, who bear a significant responsibility in ensuring the well-being of their employees, have found themselves at [...]
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A Case Study in Proactive Care Management | Leveraging Modern Technology to Lead the Way
Pharmacy Benefit Management implementations seldom go off without a hitch, frustrating you and your members. The pressing [...]
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Introducing Transparency-Rx | Bringing Transparency to the PBM Industry
Transparency-Rx is here! Transparency-Rx is a coalition of transparent Pharmacy Benefit Managers (PBMs) coming together to fix [...]
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Prioritizing Patients over Profits: A Comprehensive Guide to Evaluating Your PBM’s Commitment to Patient-Centric Health Care
In the intricate web of health care management, the role of Pharmacy Benefit Managers (PBMs) has become [...]
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Embarking on a Journey of Growth and Discovery: Insights from our Sales Operations Internship Experience
We were fortunate to engage in a discussion about the experience of our Sales Operations Intern at [...]
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How PBM Contracts Use Misleading & Opaque Language
In today’s ever-evolving health care landscape, pharmacy benefit plans play a crucial role in managing medication costs [...]
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PBGH, AffirmedRx and Mark Cuban Cost Plus Drugs Launch Partnership Liberate Pittsburgh Employers from High-cost PBMs
Game-Changing Alliance Revolutionizes Pharmacy Benefits, Enables Organizations and Employees to Have Greater Access, More Affordable Rx Options [...]
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Upholding the PBM Fiduciary Duty: A Patient-Centric Approach
In the complex landscape of health care, pharmacy benefit managers (PBMs) play a crucial role in managing [...]
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AffirmedRx and Kentucky Association of Manufacturers (KAM) Partner to Improve Employer Benefit Model & Health Outcomes
LOUISVILLE, KY, UNITED STATES, July 18, 2023 — LOUISVILLE, Ky, July 18, 2023 – AffirmedRx, a Kentucky-based leading [...]
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The AffirmedRx Grading System: Check Your PBM Performance
The AffirmedRx team has developed a grading system that will allow you to check your PBM performance [...]
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More Transparency Needed in Health Care, House Members Told
— Lack of data from hospitals, PBMs in the spotlight at hearing “The idea that (traditional) PBMs [...]
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Letter from the CEO
May 25, 2023 What an extraordinary time we are living through, as we undergo a global transition [...]
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The Industry-Wide PBM Issues of Today
The pharmacy benefit industry continues to become increasingly complex as time goes on. The driver of PBM [...]
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How Mark Cuban’s Cost Plus Drug Company Keeps Pharmacy Costs Low: Drug Price Transparency
The pharmaceutical industry is riddled with unnecessary middlemen and unethical pricing games. Regarding health care, we believe [...]
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Understanding the Differences: Biosimilar Versus Generic Medications
The pharmaceutical industry is consistently evolving to meet the needs of patients, PBMs and health care providers, [...]
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PBM GPOs—Does Your PBM Have a GPO and Do You Know Who They Are? (The Answers are “Yes” and Likely “No”)
Traditional Pharmacy Benefit Managers (PBMs) are intentionally opaque with their pricing. The language surrounding their programs speak [...]
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Mark Cuban Cost Plus Drug Company and EmsanaRx Forge Partnership to Make Lower-Cost Medicines Available to Employers
Unique new relationship will expand on Cost Plus Drugs’ direct-to-consumer success providing transparency, access and greater affordability [...]
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AffirmedRx Client Update and FAQ
Read Full Client Update and FAQ Here!
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Greg Baker, EmsanaRx CEO Selected for BenefitsPRO Luminaries Class of 2022
Greg Baker, EmsanaRx CEO Selected for BenefitsPRO Luminaries Class of 2022 LOUISVILLE, KY, US, October 21, 2022 [...]
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The Three Ways PBMs Make Money: Rebates, Admin Fees and Spread
When working with a Pharmacy Benefit Manager (PBM), it is important to understand exactly how they extract [...]
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What is a Public Benefit Corporation?
AffirmedRx is not in business just for the money. We care about our patients and work to [...]
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EmsanaRx Announces Strategic Partnership with Levrx to Combat Rising Costs of Prescriptions
Bringing innovative technology to the health care experience, one prescription at a time. LOUISVILLE, KY, UNITED STATES, [...]
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EmsanaRx and Cleveland Clinic Collaborate to Bring Transparency to Pharmacy Benefits
Health system will serve as advisor under new agreement focused on improving access to and cost of [...]
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EmsanaRx Named One of Business Leaders Review’s Ten Most Trustworthy Companies of The Year 2022
EmsanaRx: Transforming Lives with Innovative Health Care Solutions EmsanaRx is excited to announce we have been named [...]
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EmsanaRx has been named in the Top 10 Pharmacy Management Solutions Providers for 2022!
We are truly honored to announce that EmsanaRx has been named in Healthcare Tech Outlook Magazine’s Top [...]
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What is a PBM?
What is a Pharmacy Benefits Manager (PBM)? Pharmacy Benefits Managers work on behalf of a self-insured employer [...]
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EmsanaRx Joins CivicaScript to Make Lower-Cost Generic Medicines Available to its Pharmacy Benefit Members
CivicaScriptTM, which is dedicated to bringing lower-cost generic medicines to U.S. consumers, and EmsanaRx, PBC, the only [...]
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8 Things Employers Should Know About Their Pharmacy Benefit Managers
By: Greg Baker, Chief Executive Officer of AffirmedRx Pharmacy benefit managers (PBMs) ostensibly work on behalf of [...]
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Experts Highlight Employer Strategies to Improve Care Quality, Affordability
Representatives from employers, pharmacy benefit managers, and others discussed methods of improving pharmacy access and affordability in [...]
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EmsanaRx Selects RxSense to Power Its PBM for Large Employers
RxSense Enterprise Technology for Pharmacy Benefits Will Enable EmsanaRx to Unlock Value-Based Cost Savings for Large Employer [...]
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How Do Pharma/PBM Contracts Play Role in Rebate Leakage? Part 2
Pharma manufacturers depend on contracts with PBMs — and, increasingly, their group purchasing organizations (GPOs) — to [...]
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How Do Pharma/PBM Contracts Play Role in Rebate Leakage? Part 1
Gaining market access for therapies is key to pharma manufacturers’ success. And it’s not merely access but [...]
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Purchaser Business Group on Health Launches New Company, Emsana Health, to Develop Solutions that Meet the Specific Needs of Large Employers
Frustrated by Unmet Needs and Out-of-Control Costs, National Employer Group Launches a New Company and its First [...]
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Pharmacy Benefit Manager EmsanaRx Converts to a Public Benefit Corporation
EmsanaRx aligns legal charter with company’s long-term commitment to improve health care outcomes by bringing integrity, clarity [...]
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Employer Group Launches Pharmacy Benefit Management Business
A nonprofit coalition of nearly 40 companies, including U.S. retailers Walmart (WMT.N) and Costco (COST.O), said on Monday it had [...]
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eTech Insight – EmsanaRx to Challenge Powerful PBMs
Pharmacy Benefit Management Companies Deliver Questionable Value Pharmacy Benefit Manager (PBM) companies participate in the drug distribution [...]
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FSIC AIOF Press Release – FSIC American Innovation and Opportunity Fund (AIOF) and EmsanaRx Announce an Innovative Health Equity Initiative
Today, the American Innovation and Opportunity Fund (AIOF), in conjunction with pharmacy benefit manager (PBM) EmsanaRx, announced [...]
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Drug Price Reporting Rules Foiled by Supply Chain Loopholes
Overseas companies tied to drug industry don’t send data Entities with health system don’t know what others [...]
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A Group Backed by Huge Companies Like Walmart and Boeing Is Fighting Back Against the Drug-Industry Middlemen in Trouble for Overcharging Customers
Companies that provide healthcare coverage to their workers are fed up with the controversial ways drug-industry middlemen [...]
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Wall Street Journal, Pharmacy Benefit Manager launches
A pair of new companies are being launched to tackle high drug costs, the latest sign of [...]
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Large Employers Launch PBM
An employer group is also starting a company to manage prescription-drug benefits as frustration mounts with the [...]